Data set up and Tracking - mapflo

Data set up and Tracking

Simple but comprehensive information on tracking, cookies, UTM Parameters, Customer Data Platforms and data Warehouses.

What does iOS 14.5 and ATT mean for my Facebook and Google Campaigns?
What does iOS 14.5 and ATT mean for my Facebook and Google Campaigns?

How Apple's new privacy rules will impact your Facebook & Google campaigns. What is ATT and PCM. What the impact is on your audiences.

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Why Attribution is so difficult but important and GA4’s attribution model
Why Attribution is so difficult but important and GA4’s attribution model

Why attributing a channel to conversions is so difficult. How GA4 attributes conversions and the best attribution model for your business.

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How Tracking works (for non-tech people): Pixels, Cookies, UTM Parameters, gclid, wbraid & fclid
How Tracking works (for non-tech people): Pixels, Cookies, UTM Parameters, gclid, wbraid & fclid

This is the hook of the article - enticing the reader to take a look.

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